Going back to basics and ensuring that you have built a strong foundation is the key to success when it comes to school development. Sometimes, fundraising campaigns can miss the mark due to lack of buy-in from key stakeholders, and unclear messaging around the cause. By spending time on the four essential elements; case for support, leadership, constituency and expression of financial need, you can go on to plan your tactical campaigns in confidence.
This new webinar, hosted by James Underhill, Director of Underhill Associates specialising in fundraising, marketing and communications for schools and charities, is based on nearly 30 years of fundraising experience and will address fundamental pitfalls and how to avoid them and give your fundraising real credibility.
In this webinar, you will learn:
- How to build a strong foundation for your fundraising
- How to focus on the segments of your donor constituency that will deliver the most
- Why buy-in from your leadership team is essential for success
- How to create a compelling case for support
This webinar is best suited for:
- Development teams